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	<title>BCL Business Blog</title>
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	<pubDate>Tue, 08 Jun 2010 14:27:43 +0000</pubDate>
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		<title>Should you add affiliate links to your online shop?</title>
		<link>http://www.bclblogs.com.au/business/?p=193</link>
		<comments>http://www.bclblogs.com.au/business/?p=193#comments</comments>
		<pubDate>Sun, 18 Oct 2009 00:06:19 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

		<category><![CDATA[Website Tips]]></category>

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		<description><![CDATA[Often when online shop owners open an affiliate program, they are tempted to add affiliate links to other sites on their shops. After all, if someone doesn't buy, why not have a second bite at the cherry and make something out of them with an affiliate link to another site, or search engine ads. Is this a good idea? I don't think so, and here is why...]]></description>
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		<title>Ethical issues on affiliate marketing</title>
		<link>http://www.bclblogs.com.au/business/?p=133</link>
		<comments>http://www.bclblogs.com.au/business/?p=133#comments</comments>
		<pubDate>Sat, 04 Apr 2009 04:29:07 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

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		<description><![CDATA[Listen to this discussion from the USA Affiliate Summit 2209, about ethical issues in affiliate marketing, what each speaker considers crossing the line into unethical practices.]]></description>
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		<title>Delivery - Not telling</title>
		<link>http://www.bclblogs.com.au/business/?p=122</link>
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		<pubDate>Sat, 04 Apr 2009 03:01:38 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Website Tips]]></category>

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		<description><![CDATA[Where do you deliver?  How much does delivery cost? These are two questions uppermost in your customers mind when arrive at your online shop and are deciding whether to buy from you. How does your website respond?]]></description>
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		<title>Commission driven sales people and affiliates</title>
		<link>http://www.bclblogs.com.au/business/?p=111</link>
		<comments>http://www.bclblogs.com.au/business/?p=111#comments</comments>
		<pubDate>Sat, 04 Apr 2009 02:11:26 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

		<category><![CDATA[Business - General]]></category>

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		<description><![CDATA[Paying for sales on commission, whether base-plus-commission, or commission-only is often promoted as a simple, no-risk, cost-effective solution for marketing. It was quite refreshing to read an alternate view.]]></description>
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		<title>Does discounting help your bottom line?</title>
		<link>http://www.bclblogs.com.au/business/?p=108</link>
		<comments>http://www.bclblogs.com.au/business/?p=108#comments</comments>
		<pubDate>Wed, 01 Apr 2009 18:02:37 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Business - General]]></category>

		<guid isPermaLink="false">http://www.bclblogs.com.au/business/?p=108</guid>
		<description><![CDATA[The thing is, I would have used that airline and stayed in that hotel even if they were the normal price.]]></description>
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		<title>Are you encouraging fake coupon sites?</title>
		<link>http://www.bclblogs.com.au/business/?p=80</link>
		<comments>http://www.bclblogs.com.au/business/?p=80#comments</comments>
		<pubDate>Wed, 12 Nov 2008 22:35:58 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

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		<description><![CDATA[It can be a shock for online retailers to see a whole list of sites claiming to offer coupons for their online shop when they search for myshopname coupon. “Why do they do it?”, they ask. “It’s not as though I offer coupons.”]]></description>
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		<title>3 Simple Habits for Monitoring Affiliates</title>
		<link>http://www.bclblogs.com.au/business/?p=16</link>
		<comments>http://www.bclblogs.com.au/business/?p=16#comments</comments>
		<pubDate>Thu, 16 Oct 2008 06:27:26 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.bclblogs.com.au/business/?p=16</guid>
		<description><![CDATA[Establishing some routine checks for your affiliate program is as essential as balancing your books and making sure you lock the door each night. It's not hard and will pick up most offenders.]]></description>
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		<title>Take Control of your Affiliate Program</title>
		<link>http://www.bclblogs.com.au/business/?p=14</link>
		<comments>http://www.bclblogs.com.au/business/?p=14#comments</comments>
		<pubDate>Thu, 16 Oct 2008 06:21:36 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

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		<description><![CDATA[ Taking control of your affiliate program is essential. It's up to you to decide which affiliates are worth the time it takes to manage them. The answer will be different for every business.]]></description>
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		<title>Why do you need to manage affiliates?</title>
		<link>http://www.bclblogs.com.au/business/?p=12</link>
		<comments>http://www.bclblogs.com.au/business/?p=12#comments</comments>
		<pubDate>Tue, 14 Oct 2008 06:18:53 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

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		<description><![CDATA[Affiliate marketing is often promoted as set and forget, no risk marketing. Merchants are told that affiliates are just like a vast commission-only sales force. Is this too good to be true?]]></description>
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		<title>Conditional tracking</title>
		<link>http://www.bclblogs.com.au/business/?p=43</link>
		<comments>http://www.bclblogs.com.au/business/?p=43#comments</comments>
		<pubDate>Tue, 09 Sep 2008 07:17:37 +0000</pubDate>
		<dc:creator>Gayle Dallaston</dc:creator>
		
		<category><![CDATA[Affiliate Marketing]]></category>

		<category><![CDATA[Website Tips]]></category>

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		<description><![CDATA[Conditional tracking is often used by merchants to manage multiple affiliate networks. It involves the merchant using their own tracking to decide which affiliate network is the latest referrer...]]></description>
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