BCL Performance Marketing: Ethical Affiliate Marketing Australia: What if I delete my tracking without telling anyone?

So, what happens? If you are a trusted merchant and it's a genuine mistake, you can usually work out some sort of equitable arrangement with your affiliates. Contacting them first and being honest about what happened builds trust and co-operation for the future.

However, if you deliberately remove the tracking, you are in effect cheating your affiliates. When they find out, it will work against you in two ways:

1. The attitude you've shown towards affiliates is an indication of your attitude to customers and business partners.

2. Affiliates won't take a chance with you again because they don't trust you. You've lost that access to that market and expertise.