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October 2008 ArchivesOctober 14, 2008Why do you need to manage affiliates?
Affiliate marketing is often promoted as set and forget, no risk marketing. Merchants are told that affiliates are just like a vast commission-only sales force. The only cost is commissions on sales the affiliates bring. Is this too good to be true?
October 16, 2008Take Control of your Affiliate Program
The online retailers we promote tend to be a pretty savvy lot. They have built some impressive businesses and brands while having to deal with issues like websites, seo, taking credit cards online, chargebacks, couriers and suppliers. However, affiliate marketing can leave them baffled and frustrated. Here are some tips to (re)gain control of your affiliate program and make it work for you.
3 Simple Habits for Monitoring Affiliates
Establishing some routine checks for your affiliate program is as essential to the health of your business as balancing your books and making sure you lock the door each night. It's not hard and will pick up most offenders.
Continue reading "3 Simple Habits for Monitoring Affiliates" » About October 2008This page contains all entries posted to BCL Performance Marketing: Ethical Affiliate Marketing Australia in October 2008. They are listed from oldest to newest. September 2008 is the previous archive. Many more can be found on the main index page or by looking through the archives.
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